What you tweet could cost you


Yesterday I came across this Reuters article by Brenna Hughes Neghaiwi: 

In insurance Big Data could lower rates for optimistic tweeters.

The title employs a common marketing rule. Frame bad news as good news. Instead of saying, Big data shifts costs to pessimistic tweeters, mention only those who will benefit.

So, what’s going on? In the usual big data fashion, it’s not entirely clear. But the idea is your future health will be measured by your tweets and your premium will go up if it’s bad news. From the article:

In a study cited by the Swiss group last month, researchers found Twitter data alone a more reliable predictor of heart disease than all standard health and socioeconomic measures combined.

Geographic regions represented by particularly high use of negative-emotion and expletive words corresponded to higher occurrences of fatal heart disease in those communities.

To be clear, no insurance company is…

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Deleuze & the Algorithm of the Revolution

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Edmund Berger’s Grungy Accelerationism

see also: http://obsoletecapitalism.blogspot.it/2016/08/out-now-obsolete-capitalism-strong-of.html

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Terra Audio -Interzone [William Burroughs bioset]

signing off here, please stop back and look thru edmund’s work it’s worth the time and attention, peace, dmf

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a new sigma project w/ andrew pickering

see also http://www.cddc.vt.edu/sionline/si/sigma.html

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Surveillance capitalism?

Open Geography

eric-schmidt-as-google Eric Schmidt, Executive Chair Google

Surveillance capitalism, in Shoshana Zuboff’s formulation, is a new form of capitalism that works by creating surplus value from the data extracted from people in digital environments (which today is much more than just being online but includes driving your internet-capable car for example: the Internet of Everything).

Now, data about where we are, where we’re going, how we’re feeling, what we’re saying, the details of our driving, and the conditions of our vehicle are turning into beacons of revenue that illuminate a new commercial prospect.

According to Zuboff’s analysis, surveillance capitalism was invented by companies like Google and Facebook in the Internet era. We’ve heard before how these companies treat you as the product rather than the customer, but Zuboff aims to show that users are “a means to profits in a new kind of marketplace in which users are neither buyers nor…

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Stafford Beer’s Applied Epistemology

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